Strategic business transformation. The New York Times case study
August 26th, 18.00 CEST
Interactive webinar with break-out and Q&A session
Yasmin Namini successfully led the strategic development and launch of the New York Times pay model for digital subscribers in May 2011. As the first of its kind, the project faced lots of insecurities and great risks that put high emphasis on group dynamics, courageous leadership and stakeholder management. She will share her insights on how to manage risks as well as seeing opportunities in difficult projects that break new ground.
Yasmin Namini, Award winning Media Executive & Advisor with leadership success as an industry trailblazer, driving game-changing digital transformation for one of the world’s most iconic brands, The New York Times.
- Chief Consumer Officer, The New York Times through March 2015
- Digital Media Consultant & Advisor with global clients
- Photography enthusiast
- Passionate supporter of wildlife conservation
Watch the video